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Women politicians in Austria: Still not breaking the media ceiling
Literature Item
Author Information:
Name: Lore Hayek, Manuel Mayrl, Uta Russmann
Email: maria.zucker@degruter.com
Website: https://www.degruyter.com/
Abstract:
The underrepresentation of women politicians in the media is a persistent feature in many contemporary democracies. Gender bias in election coverage makes it harder for women to reach positions of power in politics. Drawing on the special circumstances in Austria during the 2019 election campaign which saw the first female top candidate of a major party and a caretaker government containing equal numbers of men and women and which was led by the country’s first woman as chancellor, it was examined the effect of these developments on women politicians’ representation in campaign coverage. It was drawn on quantitative content analysis of Austrian newspaper articles (N = 16,125) during four national parliamentary election campaigns (2008, 2013, 2017 and 2019). It is shown that for women politicians the media ceiling is slowly lifting at best, but that positions of power provide the most promising ways to evade gendered media bias
Keywords:
women politicians, election campaigns, news coverage, comparative analysis of parliamentary election campaigns
Dates:
Dec. 20, 2022 - None
Source Specificity:
None, None, None
Website:
https://www.degruyter.com/document/doi/10.1515/commun-2021-0128/html
Power Domains:
Political
Methods Tools:
Awareness-raising, Benchmarking
Country:
AT
City:
None
Implementation Scale:
national
Language:
English
Other Links:
https://doi.org/10.1515/commun-2021-0128
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